VICTORIA BUSH
ART & DIGITAL MEDIA STUDENT
I created a few mixed media travel journals throughout my travels abroad which was where the initial inspiration for this project came from. I found myself overloaded with all different kinds of media whilst travelling- from tickets and brochures to postcards and receipts.
On InDesign I created a replica of TrailFinder’s ‘Isle of the Gods’ brochure (which had no mention of Bali's mass tourism issues), satirising it through text.
Through researching RC idyllic cruise posters I recognised the link between the ways they treat their employees, making them a commodity and how the slavers treated their slaves.I drew the RC slave ship, scanned and edited it on Photoshop. Using Word I created a poster with a focus more on the image then the text. I used satire suggesting RC had a new USP for selling their cruises to their customers, becoming ‘even more environmentally friendly’ because of the slaves now rowing their boats.
I re-designed the poster so it had less text and the boat appeared bigger and more central. Conflict was introduced with the stormy sea up against the sunlight sky. Colour was taken from the boat so it appeared less childish and more sinister. The playful yet worrying ‘#RoyalCaribbeanCruisesforSlaveLabour’ hashtag emulates the ‘#redlines’ series I researched earlier.
I wanted to explore other forms of media and to educate the world on the issues surrounding RC, so I decided to move on to postcards. As both an important adversarial tool postcards and a demonstration of a wealth of money or culture from the sender to the receiver, postcards are an interesting medium to explore further.
Inspired by an a postcard of a the Palantic cruise ship leaving harbour, waved off by a stereotypically white, blond haired female I decided to re-design the postcard in my own way, creating an informative piece for the receiver. I drew out this romanticised image and scanned and edited it in Photoshop. I added a satirical element to the postcard in the dialogue between the couple and the ‘fun facts’ section.
I edited an RC ticket adding ‘Victimiser of the seas’ as the boat title strongly linked the RC’s ‘…of the seas’ named boat series, ‘victimiser’ meaning ‘slave trader’ and the dining room on board ship being named ‘the Trouvadore’ a sunken Spanish slave ship that took slaves from Africa to the Caribbean to work on plantations. To avoid accusing the onlooker I named the passenger ‘John Doe’ to make it look like anyone could be fooled and added the text ‘don’t fall for it – object now’.
Here is the first version of my 3rd postcard. I wanted to indicate at a conflict between Labadee’s wealth in comparison to the rest of Haiti due to corruption of both RC and the Haitian government. My design is meant to be overly bright and cliché.
I AM CURRENTLY COMPLETING A PROJECT ON ‘COMMERCIALISATION, CORRUPTION AND FALSE ADVERTISING IN THE TOURISM INDUSTRY’ WHICH HAS ENABLED ME TO TAKE CONTROVERSIAL TOPICS AND TRANSLATE THEM INTO A SERIES OF DIGITAL IMAGES AND TEXT THAT CAN ENVOKE AN EMOTIONAL RESPONSE FROM THE VIEWER. THROUGH THIS I HAVE EXPLORED VARIOUS FORMS OF GRAPHIC MEDIA SUCH AS POSTCARDS, POSTERS AND WEBSITE CREATION. I HAVE FOCUSED ON ISSUES WITHIN BIG TRAVEL COMPANIES SUCH AS 'ROYAL CARIBBEAN CRUISES' AND THE MISTREATMENT OF THEIR EMPLOYEES WITH SLAVE SHIP IMAGERY.